We Heart Fred

October 15, 2010 § Leave a comment

Very very muchly. This smart, cutesy brand rocks our world in home and office accessories that are definitely not the norm.

Covering our desk, kitchen, home, parties, and more, this American brand is a mouth-watering array of fun. From pac-man oven gloves to ceramic bread to serve butter on, and old-school alien invader shaped ice cubes to giant ipod earplug speakers. Some may say unnecessary, we say essential.

What’s sitting on our desk right this minute? Fred’s ‘The Daily Mood’ – beaming 47 different moods complete with a net-nerd smiley (yes!) and facts, definitions, and more. It makes the rest of the office aware upfront that right now we’re contemplative, and then let’s us know on the back that meditation has been practiced for over 5000 years, a synonym for the mood is Ghandi, an antonym – Ozzy Osbourne, plus more – including an anagram: Template Con IV. Whoa.

Although one of our fantastic first thoughts when we tripped and fell into this beautiful brand was ‘oh my god Christmas presents solved !!’, it doesn’t have to stop there. Don’t feel bad rocking up to our little Fred supplier My Range on Bourke street to buy something for yourself, as you know none of your family or friends have the creative intellect to think to buy you these products.

We didn’t.

Click to it, visit Fred’s site and bask in his glory – http://www.worldwidefred.com/home.htm

Or skip hop and jump to My Range at 437 Bourke St Melbourne VIC 3000 (03) 9642 8244 to view some of Fred’s products in the flesh. A list on online stockists are on Fred’s website but CAREFUL as some don’t want to share and don’t ship internationally.


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